iMarketer
logo design // Graphic Design // Web design
Before iMarketer—a comprehensive program designed to kickstart marketing careers—was ready to launch, Samantha needed a partner to bring her brand to life. I stepped in to design the logo and its spin-offs, provide art direction for the illustration style, develop a wide library of icons, create website mock-ups and carry out the brand on a large collection of collateral materials. The final result is a very consistently executed brand look with a definite style and tone designed with the target audience in mind.
Note: This project was completed in partnership with Zao525, a full-service marketing company that I work with on a regular basis.