Vumwe Designs

logo design // graphic design

When Empower Tanzania (ETI) launched their program—Vumwe Designs—for gender-based violence survivors-turned-entrepreneurs, they needed a logo that would stand on its own while complementing the existing ETI logo. The solution was a new logo that mirrored elements from the ETI brand with an overall concentration on the cooler colors of the palette to contrast the warm colors of ETI.

Additional design elements offer a new flavor layered over familiar patterns and shapes for an overall cohesive brand experience.

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